If you’re thinking about selling your business, you might assume you need to hire a business broker. But in 2025, that’s no longer the only way—and it’s certainly not the most cost-effective.

At Sherpa, we believe the person who knows the most about your business is you. Our AI-powered, commission-free platform gives you the tools to sell independently, with more control, less cost, and a better result.

Here’s why going broker-free might just be your smartest move.

💸 1. Save Thousands in Commissions

Traditional brokers charge 5–10% commission on the sale price. That’s $25,000 to $50,000 on a $500,000 business—gone.

With Sherpa, you pay a low, fixed fee. That’s it.

✔ No percentage cuts
✔ No hidden fees
✔ You keep more of what you’ve built

🧠 2. You Know Your Business Best

Brokers often juggle dozens of listings. They might not understand your business as well as you do—and that can show in buyer conversations.

Sherpa empowers you to:

• Write your ad with our AI (no writing required)

• Respond to buyers using pre-built enquiry tools

• Highlight your unique selling points directly

When buyers hear from you, they get confidence—and connection. That leads to better offers.

⚙️ 3. Everything Brokers Do, You Can Now Do with AI

The truth? Most broker tasks can now be automated:

Broker Task : Sherpa Tool

Writing your advert: AI-powered advert builder

Handling buyer enquiries: Automated follow-ups & lead tracker

Valuing the business: Instant SDE-based valuation

Matching to potential buyers: AI buyer-matching algorithm

Managing documents: Online seller portal & NDA system

Guiding you through settlement: Step-by-step Road to Settlement

Sherpa brings professional-grade selling tools straight to your fingertips—no middleman required.

🚀 4. You Reach the Same Buyers

Worried that going DIY will limit your exposure? Not with Sherpa.

We automatically syndicate your listing to 8+ major business-for-sale websites, including:

• Commercial Real Estate

• Seek Business

• Businessesforsale

• BSale

• AnyBusiness

• and more

You get the same (or better) visibility than with a broker—without sharing your earnings.